BEATRICE - Cam Jurgens’ nickname is ‘Beef Jurgy.’ Through the recent passing of college athletes benefiting off their Name Image and Likeness, he’s using it to his advantage.

“Got my Beef Jurgy hat, this is my brand,” Jurgens said. “These hats are available on Beefjurgy.com.”

The Huskers starting center stands at 6’3”, 290 and was given the nickname Beef Jurgy by members of the training staff. He took it and ran.

“Big beef guy, I like jerky, it all rhymes,” Jurgens said.

Jurgens is a native of Beatrice, NE. and comes from a family of farmers. The website has apparel for all seasons, each with the logo of a bull with the writing “Beef Jurgy” as the shape makeup. While Jurgens is happy to have the opportunity to profit from NIL, he says the best way to do so is by performing on the field.

“If you grind in the weight room, grind in practice you’re going to be well of on NIL,” Jurgens said.